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Reading the article, the author especially warns about doing this with anyone and instead suggests trying this technique with long term customers who you trust (and trust you back), find the project to be important for their enterprise (not just a corner of the table site), etc.

The author also gives example stories where he got much less than he expected and whatnot.

Look around the comments for the cache link -- the post is better written than I would have expected and it's not just evangelism.



I got a chance to read it. You're right, it's much better than I thought.

But still, I disagree with the premise. It's a gamble. Better to just charge more to begin with.

The best freelance pricing advice I've ever heard - and ever given - is the slap-across-the-face rule.

First, you slap the client across the face. Then you tell them your rate.

If they're not more shocked by the latter than the former, then your rates are too low. :)


A couple good pieces I've gotten regarding pricing are:

- If you're not being told F-off 50% of the time, your rates are too low.

- Price so that you would be happy no matter the outcome - whether you get the project or not.

I've been using this one lately and for projects I'm not really interested in, I quote a much higher rate than for projects I would enjoy more.




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