There is a sizable middle ground between "basic intuition" and "black art".
I think anyone with some experience in that type of software would intuitively understand the negative user experience described here.
Seems like a pretty straightforward case of the classic "Unless their salary depends on not understanding" rather than some opaque wall of unknowable unpredictable consequences.
Yeah, the sizable middle ground is I believe what props up most of the adtech industry. The sizable middle ground is occupied by people with minimum understanding of statistics, who bullshit themselves and each other with data - but as long as nobody can obviously tell they're wasting money, they're all happy and the money keeps flowing.
I think anyone with some experience in that type of software would intuitively understand the negative user experience described here.
Seems like a pretty straightforward case of the classic "Unless their salary depends on not understanding" rather than some opaque wall of unknowable unpredictable consequences.