Whats the good of licensing a brand if the company was known for high quality products? Its kind of like how toshiba made laptops 25 years ago that still work today but now they just license their name out to be stamped on cheap crappy laptops that barely make it through their warranty period.

Did you just answer your own question? It is precisely for that purpose - to give the impression that this lesser-known manufacturer produces goods with the original quality level of the licensed brand.

Eventually, consumers catch on:

> but now they just license their name out to be stamped on cheap crappy laptops

The whole comment is me presenting my case for why these brands should just die instead of having their logo pasted on chinese crap to deceive consumers

This worked for years for whatever entities bought the brand Samsui, same for modern-day Marantz brand.

Theres a whole burgeoning trend of chinese manufacturers buying the licensing rights to defunct brands and putting the eerily branded goods up on amazon.