> If your company makes something entirely uninteresting, that’s fine. We need useful software to fill niches, or our whole industry suffers. If you make a boring thing, there are two things you can do to still attract good talent. First, if you don’t need a senior dev, don’t hire one. Hire a junior person, give them the chance to architect small changes to the system, help them grow as an engineer. If you do need a senior person, hire them, but carve out 10% or 20% time for them to do open source stuff or personal projects or whatever.

This is a really smart idea.