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vintagius
on Feb 13, 2012
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Tumblr Architecture - 15B Page Views a Month and H...
Its 2012 and we still embrace high Pageviews and architectures to handle them but ignore revenue.
Its high time everypost about insane pageviews and servers be coupled with solid revenue numbers.
citricsquid
on Feb 13, 2012
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This is a post about architecture and scalability, not business.
ceejayoz
on Feb 13, 2012
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It's a fairly shaky assumption that an engineer putting together a MySQL sharding presentation would know the revenue numbers for the company.
tomkarlo
on Feb 13, 2012
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Even if they did, they shouldn't be disclosing them.
jcampbell1
on Feb 13, 2012
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15B pageviews with modest ad monetization would yield something around $15 million per month.
streptomycin
on Feb 13, 2012
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$1 CPM is not modest, depending on the website. Many sites make much less than that.
sanswork
on Feb 13, 2012
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Indeed $1CPM for this type of site would be quite high.
epc
on Feb 13, 2012
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tumblr gets a cut whenever someone "buys" a tumblr design. Have no idea what that equates to in revenue but they are getting revenue.
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Its high time everypost about insane pageviews and servers be coupled with solid revenue numbers.