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> In 1995 the Internet existed, it was basically great, and basically no website was ad funded.

Sorry, but which parallel universe is this?

Advertising was definitely less intrusive, but I would say that an even larger proportion of websites was ad-funded than today.

A shitton of content is (and was) on platforms which are entirely ad-funded. Think geocities, the various blogging platforms, and twitter et al. today. You remove ads, you force the authors of this content to pay for their publication (a ridiculously cheap amount sure, but the large majority of them won't pay a dime).

I have paid for hosting my personal/hobby websites since approx 1993, but I know very well I'm a 1 to 10000 exception, based on the ratio of people who participate on my website.



Ads were of course common in 1995, but monetisation in general was rarer. A greater proportion of the web was hobbyists writing and collating information about subjects they were interested in, not because of financial incentives.




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