We helped pioneer keeping you on the hook perpetually for a solution! Now we've extracted maximum value out of that we're going to offer an ever wilder idea! One big fat payment for the same thing you've spent years paying and subscribing to.

Just one last attempt to extract every cent of good will out of a consumer before they truly cotton on.

At least, that's my sour angle of it. As much as I want this 'model' again.