... you can quote a custom frame for a 20x16" print, with no mat, a black wood 7/8" frame, and "standard glazing" (which by that, I presume you mean acrylic) for $61.55.
If the effort is just to be inexpensive, I think long-time online custom retailers like pictureframes, and related (whom I've been buying my frames and mats from for years) may be able to beat you there. Certainly, if I switch to a metal frame, the price starts dropping.
Now, if you're focusing on a better user experience, that could certainly use some improving with existing sites, but I don't know that you're really disrupting the price of online custom frames?
I was excited when I saw the OP's post but completely crestfallen when I quoted a frame.
For me at least, price is the primary consideration by a large margin followed distantly by ease of purchase. The user experience of designing the frame doesn't really even come into the equation.
http://www.pictureframes.com/personal-frame-shop/set-size
... you can quote a custom frame for a 20x16" print, with no mat, a black wood 7/8" frame, and "standard glazing" (which by that, I presume you mean acrylic) for $61.55.
If the effort is just to be inexpensive, I think long-time online custom retailers like pictureframes, and related (whom I've been buying my frames and mats from for years) may be able to beat you there. Certainly, if I switch to a metal frame, the price starts dropping.
Now, if you're focusing on a better user experience, that could certainly use some improving with existing sites, but I don't know that you're really disrupting the price of online custom frames?